Problem:

A mainland European e-Retailer was considering launching in the UK, but was unsure how best to manage the physical fulfillment.

Action:

Mike Teasdale conducted a detailed survey of the UK e-fulfillment market, and using this knowledge led a Strategy workshop with the client to evaluate in detail the costs/benefits of the various Strategic options.

Result:

The e-Retailer now has a clearly identified route to market in the UK. Fulfillment has moved from being perceived as a major blocker to market entry to being seen as a route to competitive advantage.

Contact: info@AugMentor-uk.com